Displaying posts tagged with

“Home Staging”

Mar
5
2010

Essential Home Staging Techniques


   Staging is the essential foundation from which your home’s marketing plan begins.  Just as pricing your property too high could render your listing dead on arrival, so too will a poorly executed marketing plan.  Staging isn’t exactly rocket science but there is quite a bit of science involved when staging is done correctly.  We begin inside the [...]

Nov
30
2009

WSJ:Before and After Pro Shots of Madoff’s Manhattan Penthouse With Additional Photoshopping


Professional real estate marketing is the essential ingredient toward a successful sale. The Wall Street Journal’s, June Fletcher, writes repeatedly about this. Below is a sample from her latest article, with a link to the entire piece.  From June Fletcher for The Wall Street Journal: When Sotheby’s International Realty announced it would be brokering the [...]